Normally at OYUKI®  we are busy planning excursions into the Niseo backcountry but, lately, our focus has broadened. While we’re always searching for ways to keep riders on the mountain longer here in Japan, more recently we have made it our mission to introduce ourselves to passionate skiers and snowboarders in North America. Thanks to our partnerships with some helpful and likeminded people and companies (who you will hear more about soon on this blog!), we are starting to make an impact. Check out some of the love our gloves are getting in the biggest outdoor and ski publications Stateside…

Powder Magazine and Freeskier

Powder Magazine is one of the most respected titles in the skiing business, so we were very proud that its gear review featured our very own Pep Trigger Mitt.  Freeskier only puts the very best between the pages of its buyer’s guide, so again it was a privilege to see The Pep sitting pretty alongside some other highly respected glove brands. It was even given the stamp of approval by the editor...

Love for Oyuki in the US

Outside Magazine and SKI

Being featured in Outside Magazine’s Buyer's Guide was definitely a milestone moment. The innovative Haika looks right at home amid the best outdoor brands on the market. And it's not the first time Outside has given the Haika serious props! Another one of our favourite North American titles, SKI, took a liking to the Sencho Mitt, our top model for men who like to ride the whole resort and far beyond...

Love for Oyuki in the US